Packaging Design
T-Rex Cookie Packaging
T-Rex frozen cookie dough got a packaging refresh! Our qualitative consumer research informed a new design that communicates the product effectively and embraces the brand's fun, bold identity.
Bakery
ENTICING CUSTOMERS TO VOTE FOR THEIR FAVORITE BAKERIES
This nationwide text-to-vote promotion was designed to build customer loyalty by giving bakeries the chance to earn the title of "Sweetest Bakery in America"