Brand Launch
Regular Girl
Regular Girl
Brand Launch
![https://jtmega.com/wp-content/uploads/2016/10/regular_girl-intro.jpg](https://jtmega.com/wp-content/uploads/2016/10/regular_girl-intro.jpg)
Launching a fresh take on fiber that speaks to contemporary women in extraordinary ways.
We were charged with introducing a brand new fiber product to women on the go whose lives are anything but regular.
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Our millennial audience enjoys life for the fun and style of it so we didn’t want to recreate the tone and feel of their grandma’s fiber supplement.
![Regular Girl on a scooter](https://jtmega.com/wp-content/uploads/2016/10/regular_girl-bike.jpg)
![Friends smiling and laughing](https://jtmega.com/wp-content/uploads/2016/10/girls.jpg)
WE DID IT ALL
Name, logo, package design and e-commerce site.
![Regular Girl products](https://jtmega.com/wp-content/uploads/2016/10/products.jpg)
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![Regular Girl website on a desktop and mobile](https://jtmega.com/wp-content/uploads/2016/10/digital-1.jpg)
Vibrant colors and a hip contemporary vibe generated extraordinary interest and has attracted 25,000 Facebook fans and growing.
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